Vision and mission
Based on the e-MTA Campus model as a driving force for sustainable social and economic development, based on educational and research excellence and the promotion of innovation through the use of new technologies, the vision of this project can be summarised as the conversion of the Balearic Islands and Girona axis into an international reference for innovation in sustainable tourism and water management, extended by means of the Pyrenees-Mediterranean Cross-Border Research and Higher Education Group (PRES-PM), making it a connection hub for large-scale scientific collaboration in the pre-existing fields of excellence.
This vision is implemented by means of a virtuous circle or a continuous integrating innovationand development model:
In the strategic fields of Tourism and Water, no other knowledge institution in Spain has a track record as solid or committed as the UIB or the UdG, since the characteristics of its geographical, environmental, cultural and economic surroundings have given rise to this. The common denominator in their regional surroundings stems from the application of knowledge to a resource as valuable and necessary for living as water. Similarly, tourism has become their main source of activity and economic wealth and generates opportunities for people. Tourism and water are, therefore, the common denominators, shaping their ability to make significant contributions within the framework of the global society, and providing also a lever towards the future, supported on the basis of the Specialisation Lines of both universities.
Thus, Tourism and Water are the strategic fields on which the innovating efforts of the e-MTA Campus are focused, whose mission is tackling global challenges related to Tourism and Water.
For that purpose, the e-MTA Campus will promote the so-called flow of excellence applied to Tourism and Water. It involves the development of basic and advanced research work and the transfer of the generated knowledge through training people and scientific and technological collaboration with the productive sector.



